Monthly Archives: November 2017

Grow Your Business Blog Traffic

Various digital marketing platforms prioritized creating powerful content for their websites.They also they have invested so much in understanding the market, its trends and its online behaviors. To further have an effective business blog and increase its traffic, here are some tips you may consider:

Be a pro

Blog says a lot about your business and how it was fully constructed. It is best and it is ideal to undergo proofreading, maintain consistency, and ensuring that all landing pages linked to the website blog are working well. Doing it like a professional makes your business and keeping it concise adds more to it. Always check for broken links and try to build credible links to your website coming from respectable websites as well.

It’s all about content

It is easy to share links on social media to gain more traffic towards your website but content is all that matters. When you have good content, it uplifts your company and your brand as a whole and it does create a good impression to everyone who will read it. Creating reader worthy content that is up-to-date, informative and timely also helps in getting your website ranged in search engines. Google is very keen in penalizing blogs and websites that fails to comply with its standards. This might cost you the possibility of generating income from Google AdSense and other similar programs.

Utilize social media

Social media is a very important aspect in most of the target market you would want to tap online. Create pages for your blogs and constantly update it with content, updates and other information helpful for your site and its readers.

Sympathize with your readers

Your content should always sympathize with what matters for your target market or readers. This is not about you but about your readers. Offer them something they need, want or may need in the future. Doing so helps in building your subscribers list and generating traffic at the same time.Growing your blog traffic does not happen overnight. It is a gradual process and requires time and effort to create strong links that will lead people to your website. Getting traffic is not as easy as getting an auto surfer to visit your site. If you want to transform your website into a reliable resource online, you will need to build traffic the organic way.There are many ways on how you can build the traffic on your website.

Choose A Blog Topic

The reason people don’t know what to write about is because they haven’t broken down their options and that is what I am going to take you through now.

Option 1 – Instruct

The first option or should I say purpose of your content, is instructional. You can write about a particular topic and do it in an instructional manner. Now this can be a step by step piece or it can be slightly more general, but these kinds of posts tend to be very structured and created in a way that people can take action steps very easily from it.

Option 2 – Entertain

Sometimes people just want to be entertained, how you choose to do this is entirely up to you. Depending on the niche you are marketing in, entertaining people can be difficult but it can also be easy. Personally I like to include these every now and again, but I try to write in a way that makes people smile anyway, after all what’s the point if you aren’t smiling!
Another option you have is to write a bug bare list. This is one of those lists of things that relate to your niche and aggravate you incessantly.

Option 3 – Re-write content

Re-writing peoples content is fine, but this does not mean you can plagiarise it either. If you are going to do this you need to add your own analysis and points, writing everything in your own style. It is okay to use their ideas and expand on them, you may even want to link to other outside sources that people will find useful. The internet is crying out for content and if you can expand on work that is already out there, then you are doing a great service to people in your niche.

Option 4 – Blog about what you learn

The easiest way of coming out with new content, is to simply write about what you learn. Learning is an ongoing process, you should always be learning new skills. In our case it is learning how to market online, learning advertising skills, sales, content writing, day to day running of the business, the list goes on. The point is every time you learn a new skill which relates to your niche you should write about it. If you are already a fountain of knowledge it shouldn’t be an issue. All you are doing is sharing your expertise within a particular subject, if you aren’t already an expert, make yourself one it’s really that simple.

Earn Money From Your Blog

So you start a new blog in a niche you believe can be profitable for you. When you do this, make sure you pick a niche that you are deeply interested in.Better yet you should be passionate about the niche you’re blogging in.

Write About Your Passion

If you write about a subject you’re passionate about, your enthusiasm for your subject will show in your blog posts.
There is nothing more engaging than reading something written by an author that’s totally nuts about their field. The information you share will be practical and valuable, and your enthusiasm for your subject will be delightfully contagious. After all, you are an expert in your field!

Post on a Schedule

Write and post on a regular schedule. Your followers will expect new content on the frequency they’ve learned to expect from you.
Although some experts recommend that you post everyday, it can become quite burdensome to produce a new quality post every day. For your post to be great, you have to do sufficient research. Research is normally time-consuming, and it can be quite taxing.
That’s why daily blogging can cause burnout. If this happens, your health can suffer, and your blog can fail due to your absence while you’re trying to overcome your burnout.

Do Basic SEO

Even though you’re having fun writing about your favorite subject, and you’re writing in a conversational tone, you need to keep the search engines in mind.Some basic SEO is a must for every blog post so you can get the most free traffic possible.

Work on Increasing Your Traffic

Your earnings from your blog will be strongly impacted by how much traffic you get.
Many people use advertising as a way to monetize their blogs, especially when they first start out. You will get best results from advertisers who are in a field closely related to the subject of your blog.
Lastly, you want to keep in mind that blogging is a long-term endeavor. You probably will not be able to quit your 9 – 5 after the first month.
However, with persistence many people have gone on to make serious money through their blogs. You can most likely do it too if you stick to it long enough.
Remember, you have a decided advantage if you’ve gotten the right start. You have to write about a topic you are passionate about. You know tons about your topic because you have been learning about it for as long as you can remember.

An IMPORTANT Business Marketing Tool

You need to be engaged with your bloggers, direct conversations, and market your blog in effective ways. Here, we will look at four key strategies for marketing your blog and turning it into an effective lead-machine.

Commenting

One of the first strategies serious marketing bloggers use for increasing awareness about their blog is posting comments and becoming engaged in other people’s blogs. Communicating on other people’s blogs allow bloggers to hear your writing voice, allows you to introduce yourself, and creates opportunity for you to express your ideas.

Establish a Strong Foundation

Many companies choose to incorporate a blog into their website. This can not only improve your website’s SEO ranking on search engines like Google, Yahoo, and Bing, but it can also encourage your bloggers to simply and easily view your products. Other companies prefer to have a separate website for their blog. As a rule of thumb, it’s best to have your own URL. Self-hosted blogs like WordPress Blogs allow you to edit and modify themes, formatting, and the outlay of your blogging account. It gives you more control allowing you to create a blog that appeals to your audience.

Make your blog SEO friendly

Many businesses try to increase the SEO ranking on their website by increasing the quality of their website content, inserting quality links, and refining various keywords. Blogs can also be extremely effective for improving your SEO ranking. When posting comments or replies, you can try to insert various keywords (and create conversations about these keywords) into your comments and replies. However, it’s important to remember, if you start inserting keywords into your messages and these keywords sound very awkward or makes the conversation take an unnatural swing in another direction, your posts may begin sounding more like a sales pitch than a blog discussion. Guard against this temptation.

Organize a Seasonal Plan for Your Blog

At the core, your company blog is a type of content marketing. There is a strong need to post information that is interesting, applicable, and up-to-date. To help you organize your products/services around various calendar events (such as seasons, public holidays, and major events) it’s extremely effective to map out when you will discuss various pieces of company information. Have an organized blog calendar ready for when your company will marketing items throughout the year. Magazines are notorious for offering various ideas at specific times of the year and containing a diversity of information like interviews, hot news topics, and major relevant events. Put on a magazine mindset and map out a seasonal blog plan that contains content and will create interesting and relevant conversations.