Monthly Archives: December 2017

Write What Others Will Read

One of the key elements to blogging is interaction from your readers. Bloggers want to know how they can get more of the readers to comment and interact. The number of comments you get is synonymous with the amount of traffic going to your blog. Be cognizant, especially in the first stages of your blog, of the people who do appreciate you and comment on your blog. This is a good way to build a relationship with your followers.

Keep in mind copyright when posting content on your blog. Always link or explain the source if you are going to quote someone or use a paragraph from a book. This is common courtesy in the blogging world and it is also the law. You will also want to mention names in your blog as they are an important part of SEO. A recent study has indicated that 42% of search engines pick up names. Use company, product or brand names to raise awareness and enable more people to find your blog.

Quality and well as quantity will make a successful blog. Most successful bloggers have both, however, you do not want to be generating an abundance of useless content in order to make your blog appear to have loads of information. As a blogger, you will also want your content to be relevant. If the title to your blog does not match the content or theme of your website, your readers will be confused and chances are will not return.

It is not a good idea to set aside one day a week to write all of your content for the following week, as your content may end up being outdated. Nobody wants to read last weeks news the following week. You will want to write one blog post a day, if you do not have the time or the means to do this, choose a niche where it does not matter how or when you post your content.

If you are experiencing writer’s block and do not know what to post, it is okay to link to another blog. However, don’t do this over and over again. You will risk losing your readers to that blog. It is better to switch up your sources or not post at all.

Blogging is definitely not easy. Writing unique, useful and fresh content every day is hard and you may feel burned out. Use what you have learned in this article and make sure that your blog will survive.

Develop Ideas for Your Business Blog Posts

The following are five ways to develop ideas for your blog:

1. Blog about your people

This is one subject that can illuminate your business to great effect. People are typically interested in people. Your people, your employees, offer value to your customers. Why not write about exceptional employees who’ve attained awards, promotions, or have exemplified top-notch customer service consistently.Doing this shows you hold them in high regard for what they do for you and your customers.

2. Post a product review

You can do this objectively and not as if it’s an ultra-hyped infomercial. In other words, talk about a related product (related to what you offer) to give quality information to your readers. You are presenting them useful information associated with what you offer.

This conveys that you are an authority on the subject – a valued information provider educated and conversant in your specialty. This builds trust with your audience. It’s a great way to encourage them to check you out further when they need to make product and service decisions.

3. Educate with informative articles

Your blog is a portal to teach others about your business and all it provides. Therefore, post educational and even how-to articles that are not of the sales type, but informative pieces that instruct. These timely and useful articles give your audience a greater understanding about your business, products, and services.

4. Relate customer success stories

You certainly have customers who’ve used your products and services to great effect. Highlight these on your blog, with their permission. Alternatively, show the essence of the success in a general way, without mentioning specifics about individuals if they choose to remain anonymous.

5. Write posts based on questions asked by customers

A great way to develop business blog posts is to answer questions from customers who contact you. These questions may concern how a product works to make their life easier. A question may concern a service you offer and why it is valuable. How what you offer can solve a pressing problem a customer may have.

Your answer to your customer can often be elaborated on through writing an article. This answer can be an effective element on your business blog. It offers vital information to those who arrive at your blog and who may have the same or similar questions.

Provide great information in the form of an article and show you are an authority on the subject and the go-to resource for people needing solutions in your niche.

Choosing the Right Platform for You

There is such a huge variety to choose from when it comes to blogging platforms that it can be really difficult for a beginner to know where to start and to find which one is right for them. There are many different aspects to examine when making that decision, including your skill level with computers, and the Internet and your blogging goals.

Have a look at their Tumblr sites to get an idea of what is possible with your own blog using Tumblr. This is a very user-friendly platform to use and offers the capacity to include images, as well as, text and videos. It also offers a wide range of themes so you can individualize your blog page. The drawback is the same as its positive: it is more image oriented than text oriented, which means, you would need to decide which route you want to take when it comes to defining the goals you have for your blog. There are some beautiful Tumblr pages out there, so it is a good idea for you to browse through some pages before making any decisions.

Another easy-to-use platform is WordPress. This is another popular site offered for free. Actually, WordPress has the distinction of serving one of every six blog websites. Its content managing system runs from the most straightforward for the casual or hobby bloggers to some very complicated features for the more experienced bloggers. Wall Street Journal and People magazine are among its users.

It is not very difficult to customize the appearance of your blog using its comprehensive theme library and thousands of plugins. It also provides comprehensive video tutorials to help beginners.

Lastly, let’s talk about Blogger, one of the first of the blogging services owned by Google. If you are looking at blogging for profit, Blogger supports its other family members, such as AdSense. It is more restricted when it comes to themes, however, its years in the blog world means it has resolved most of the glitches that are apparent in most blogging platforms.

The first step would be for you to do your research and see what is out there. This will allow you to make an informed decision when it comes to which platform you decide to go with. After that, take some time to investigate the features provided by the platform you chose, watch the tutorials, and when you are convinced you can manage your content, take the plunge and have fun with your entry into the world of blogging.

Start a Fashion Blog

If you plan to start one, but don’t know how to, here are some tips to take into consideration:

1. Free is not best

If you plan on starting a new fashion blog, the first thing you need to do is look for a platform and a blog host. However, choosing one blog host is difficult because of the sheer number of blog hosts that can be found on the internet. One option for you, if you are a beginner, is Blue Host, a web host company that may cost a little more than the average, but who provides you with everything you need to start a kick-ass fashion blog.

2. Be yourself

It may sound like a total cliché, but when you consider all the millions of fashion blogs out there, being different and being yourself at the same time will differentiate you from the other ones and that is exactly that you need. The most popular fashion bloggers out there set trends or destroy them so being yourself and setting yourself apart from everyone else is the best advice anyone can give you.

3. Make your blog unique

The visual part of a blog is highly important, especially for those in the fashion field. People need to see vibrant colors, depending on your style. The skin, the writing font and everything else related to the visual experience of the reader should be your signature, the one that makes you stand out in the crowd. After the visual part comes the content and if your content is as good as your visuals, then your blog will most definitely become one of the most popular in the niche.

4. Study your competitors

The blogging world is huge, with millions of people all around the world working day and night to provide their readers with the best content and make them come back again and again. If you are new to the blogging world, look up the crème de la crème of the fashion blogging field and study them.

5. Use professional equipment

If you really want to make fashion blogging your next fulltime job, you need to offer your readers more than just visuals and great content. You also have to have professional equipment for taking photos, videos and others. Your readers will definitely appreciate a high quality photo of an outfit more than a regular one taken with a smartphone. Keep that in mind.